Οn Wednesday September 9, the pre-shopping event of the new #HMStudioAW15 collection was held in H&M’s flagship stores in Athens and Thessaloniki. The fabulous event was coordinated by Fashion Workshop indicating once again the excellent collaboration with H&M Hellas. The students of the Summer Intensive Course by Vassilis Zoulias alongside with the 1st year students of the Fashion Design, Creation & Styling class and as well the students of the Advanced Fashion Management class arrived early at H&M’s store in Athens in order to organize all the details of the venue and coordinate the models.
Fresh new models who highlighted through Fashion Workshop’s contest on Instagram #FWCastingxHM (six of them attended in Athens and the other four in Thessaloniki) had the opportunity to wear the new collection’s fashionable clothing and get photographed with the consumers as well. Meanwhile, the students of the Fashion Design, Creation & Styling class provided fashion styling tips and tricks to the crowd throughout the night. The new easy to wear #HMStudioAW15 collection is characterized by futurism and androgynous sporty mood with a dose of shiny stars and all the garments interprets one more time the exceptional stylish and uniqueness style of the H&M designs. Undoubtedly, the lucky ones who attended enjoyed this pre-shopping fashionable event.